Feel free to contact us using any or all of the information below.

Web Design

We don't build the websites for YOU....we build them for your visitors. Planning your website structure, purpose, goals, and link navigation is the most important step in attracting visitors to your website and keep them coming back. If done with vision and foresight, it will save you considerable time and money down the road. We will work together to answer such questions as...

* What's the purpose and goals for your website?
* What's the scope of the project?
* Who's your online target audience?
* Who's your online competition?
* How will the site be structured and how many pages do you anticipated?
* What kind of first impression do you want your internet visitors to have?
* Who will provide photos and copy-content and how will it be provided?
* Will you need any special interactive features?(e-commerce, database, test scoring, forms, etc.)
* Will you need a corporate identity and logo designed?
* What are your deadlines?
* What are your maintenance needs (how often will you be updating the content)?

The answers to these and other questions will help us determine if you need a basic informational site consisting of just a few pages, a feature-rich site offering Flash animation, or a complex E-commerse site.

Website Redesign
You already have a website, but, for some reason, visitors are not coming back, not placing orders. Or, perhaps, you would just like to revamp the look and feel of your site and add some features like a Flash intro. We will analyze the structure of your existing website, the content and technologies used and will propose a solution that will fit your needs and serve you and your customers.

Our Process
We make our customers active participants in the website development process. Active collaboration with customers provides functional and visual requirements for building successful websites that meet expectations.

Research and Evaluation
We evaluate, validate and refine each set of requirements to determine which features should be available on the websites. Some of the features include:

Consulting Services Shopping
Registration
Requesting Information
Statistics Tracking
Credit Card Processing
Site Search, Database Search
Downloading or uploading files
Discussion forums
Concept and Design
With the requirements in-hand, we brainstorm, concept sketch, and hand render the ideas leading to a visual model. We then refine the model through usability tests and sorting studies to optimize intuitive navigation, layout, and aesthetics.
Adobe Tools Macromedia Tools
autodesk Tools World Wide Web Consortium
Oracle Database

Design Development
We use state-of-the-art authoring and graphics tools for fast development. The tools we use include, but are not limited to, the following:

Consulting Services Adobe:
Macromedia:
Quark:
Computer Aided Design:
Web Technolgies:
Database Technologies:
Merchant Technologies: GoLive, PhotoShop, Illustrator, ImageReady
Dreamweaver, Fireworks, Flash, Director
Quark Xpress
AutoCAD, 3D Studio Max
HTML, XML, ASP, JavaScript, J2EE, CSS, CGI, Perl, Unix/Linux
MySQL, Oracle, Informix
Miva Merchant, Empressa
Production and Optimization
Once our customers approve the designs, we proceed with manual implementation, where we hand code and optimize each page for fast loading and cross-browser operability. Our expertise in e-Commerce and Internet technologies allows us to effectively plan and position our customers' websites for maximum Internet visibility.

* WYSIWYG tools are only used in the Concept Design phase for fast modeling. Because they produce proprietory and unnecessary code, we do NOT use them in the final Production phase.

Our Process
All companies, regardless of industry or size, require structure, skills and knowledge to survive. With the recent "Dot Com" implosion, businesses are forced to re-evaluate themselves. Professionals ranging from entrepreneurs to CEOs have done so successfully by using consultants who are experts in different industries. They have improved their internal controls and stream-lined logistic processes to maintain, and in some instances increase, profitability.
Let us help you succeed where others have failed.

Cleveland Clinic: Online PR Case Study

Summary:

The Cleveland Clinic Bariatric and Metabolic Institute (BMI) asked Xsrategix S.S.D. to develop new ways to attract additional traffic to the website. For example, we helped increase email and phone inquiries in one month by 185%, developing and promoting an online consumer surgical weight loss guide.

Website Strategy

The website has multiple purposes, including branding and health education. It's also used to reach new patients who connect with Cleveland Clinic via email and phone calls. The website enables them to ask questions and make appointments.

Challenges

BMI marketers continually look for new ways to appeal to more Internet visitors (and have them call or connect with the BMI staff through emails). The website has plenty to offer potential patients and their families, including content covering every angle of surgery - patient perspectives, risks, surgical options, expertise and more.

Techniques

Xstrategix S.S.D. leveraged the extensive website content and helped create BMI's "Surgical Weight Loss Guide." We made it available as a PDF any visitor could download after filling out a short form. In addition to featuring it as a link on the website, Xstrategix S.S.D. created a news release that was distributed throughout the Internet.